Privacy policy


Ellie’s Closet

How We Handle Personal Information

Thank you for visiting Ellie’s Closet. We value your trust and take the protection of your personal information seriously. This Privacy Policy explains what data we collect, how it is used, and how it is safeguarded when you interact with our website.

“Personal data” means any information that can be linked to an identifiable individual.

1. Responsible Party

The entity responsible for data processing on this website in accordance with applicable data protection regulations, including the GDPR, is:

Ellie’s Closet
Email: info@ellies-closet.com

The responsible party determines why and how personal data is processed.

2. Website Protection Measures

Our website uses SSL/TLS encryption to protect data transmission and ensure a secure browsing experience. You can recognize this by the “https://” prefix and the lock icon in your browser.

We do not engage in automated decision-making or profiling that produces legal or similarly significant effects.

3. Data Collected During Website Use

When you access our website without registering or submitting information, certain technical data is automatically collected, including:

  • Pages accessed

  • Date and time of visit

  • Volume of data transmitted

  • Referring webpage

  • Browser type and version

  • Operating system

  • IP address (processed in anonymized form where possible)

This information is processed to maintain website performance, security, and functionality. It is not used to personally identify visitors and is not shared unless required by law.

4. Use of Cookies

Ellie’s Closet uses cookies to improve usability and ensure proper website functionality. Cookies are small files stored on your device.

Some cookies are deleted when your session ends, while others remain temporarily stored to recognize your browser on future visits.

Cookies may collect technical data such as browser type, approximate location, or IP address. Stored cookies are automatically removed after a defined period.

Cookies help enable features such as shopping cart functionality. When cookies involve personal data, processing is based on contractual necessity or our legitimate interest in providing a smooth user experience.

Third-party service providers may also place cookies on your device. You will be informed where applicable.

You may manage or disable cookies through your browser settings. Please note that disabling cookies may affect website functionality.

Upon your first visit, you will be asked to provide consent for non-essential cookies. You may update your preferences at any time.

5. Contact Communication

When you contact us via email or a contact form, the information you provide is used solely to respond to your request.

Processing is based on our legitimate interest in communication or, where applicable, on contract-related necessity.

Your data will be deleted once your inquiry has been fully resolved, unless legal retention requirements apply.

6. Customer Accounts and Orders

If you create an account or place an order, we collect the personal information necessary to process and fulfill your purchase.

You may request deletion of your account at any time by contacting us. After order completion or account deletion, data will only be retained where legally required.

7. Email Marketing

Newsletter

By subscribing to our newsletter, you consent to receive promotional emails. Registration uses a double opt-in process to confirm your subscription.

We store your email address, IP address, and subscription time to comply with legal requirements.

You may unsubscribe at any time using the link provided in each email or by contacting us. After unsubscribing, your data will be removed unless further lawful retention applies.

Existing Customers

If you have previously purchased from Ellie’s Closet, we may send emails about similar products based on legitimate interest. You may object at any time, and we will immediately cease such communications.

8. Order Fulfillment and Payments

To process your order, necessary personal data is shared with shipping companies and payment service providers.

Payment Services

Payments may be handled by providers such as PayPal or Klarna/SOFORT. Data is shared only to the extent required to complete the transaction.

Payment providers may perform credit checks where applicable. Their handling of personal data is governed by their own privacy policies.

9. Review Invitations

With your consent, we may send a single follow-up email requesting feedback on your purchase. You may withdraw consent at any time.

10. Social Media Features

Our website may include social media buttons (such as Instagram or Facebook) implemented using privacy-conscious methods.

No data is transmitted to social networks unless you actively click on a button. Any interaction thereafter is subject to the privacy policies of the respective platform.

11. Analytics and Advertising

We may use analytics and advertising tools such as Google Analytics, Google Ads, or Meta Pixel to analyze traffic and improve marketing efforts.

Where applicable, IP anonymization is enabled. Processing is based on consent or legitimate interest.

You can disable tracking through browser settings or provider opt-out tools.

12. Remarketing

Ellie’s Closet may use remarketing services to display relevant advertisements across platforms. This involves the use of cookies.

You may opt out through your advertising preferences or third-party opt-out tools.

13. Your Data Protection Rights

You have the right to:

  • Access your personal data

  • Request correction of inaccurate information

  • Request deletion of your data

  • Restrict processing

  • Object to processing

  • Receive your data in a portable format

  • Withdraw consent at any time

  • Lodge a complaint with a supervisory authority

If you object to the use of your data for marketing purposes, it will no longer be used for that purpose.

14. Data Storage Duration

Personal data is stored only as long as necessary to fulfill contractual obligations or comply with legal requirements. Once retention periods expire, data is securely deleted.

15. Contact Information

If you have questions about this Privacy Policy or wish to exercise your rights, please contact us at:

Email: info@ellies-closet.com